Free Online Digital Marketing Course – Beginners

Introduction to Digital Marketing

Today’s world is becoming more and more digitalized in every field, we need to update our self to match up with the current job market. The Digital Marketing field has lot of opportunities where you can become a freelancer, SEO Specialist, Email Marketer, etc. From www.techniqzone.com  you can learn free online digital marketing in an easy way and ways to implement it.

To be a Digital Marketer you should think and work like a Marketing person.

Traditional Marketing  vs Digital Marketing :

Before we dive into the topic let’s see the difference between traditional marketing & Digital Marketing.

Traditional Marketing is promoting products or brand by using pamphlets, Newspaper ads, Television ads, Banners, Bus stop banners, Kiosk, etc.

Digital Marketing is entirely different from those, promoting products or brand via online using electronic media.

 

What is Digital Marketing?

Digital Marketing is a mixture of

SEO (Search Engine Optimization).

SEM (Search Engine Marketing).              

Social Media Marketing.

Email Marketing.

Content Marketing.

Affiliate Marketing.

 

What is SEO?

Search Engine Optimization is the basic of all website marketing. Organic results will be generated only from SEO, if a user searches for particular keyword google will search for that keyword in relevant websites and brings you the result is few seconds. 94% of the all search queries will go to the organic results displayed. The mail goal of this SEO is to get higher up in google searches.

There are various types of SEO’s involved, which will be discussed in the upcoming Free Online Digital Marketing Class

Free Online Digital Marketing class
Free Online Digital Marketing class

What is SEM?

Search Engine Marketing is Paid (or) Sponsored ads, companies will bid for their targeted keywords in google and pay for the number of clicks generated through that campaign. It is very easy to be at the top of the page by using paid search method.

There are various kinds of SEM which will be discussed in detail in the upcoming Free Online Digital Marketing Class

Free Online Digital Marketing Class
Free Online Digital Marketing Class

What is Social Media Marketing?

Social Media Marketing is the great way of promoting products on Social Media platforms such as Facebook, Twitter, Instagram, & Pinterest. Over 2/3 of world’s population is using social media actively. You can get a deep exposure with the customers via social media and build trust.

You also have paid advertisement in all social media channels, where in you reach your targeted group and bring leads to your website.

Social Media Marketing will be discussed in detail in the upcoming Free Online Digital Marketing Class

Free Online digital marketing Class
Free Online digital marketing Class

What is Email Marketing?

Email Marketing is an effective way of promoting products or services. There are a lot of softwares available in the market to send bulk mail to targeted groups.

We will see in detail in upcoming Free Online Digital Marketing Class.

Free online digital marketing Class
Free online digital marketing Class

What is Content Marketing?

Content Marketing is a method of digital marketing that uses good content to attract users, it mixes contents with other digital marketing principles such as SEO, website, Social media marketing. Content marketing means attracting and transforming prospects into customers by creating and sharing valuable free content the purpose of content marketing is to help the company to create sustainable brand loyalty and provide valuable information to consumers, as well as create willingness to purchase products from the company in the future. This relatively new form of marketing usually does not involve direct sales. Instead, it builds trust and rapport with the audience.

We will see in detail in upcoming Free Online Digital Marketing Class.

Free online digital marketing Class
Free online digital marketing Class

What is Affiliate Marketing?

Affiliate Marketing is where you recruit ‘affiliate’ for your business, and they draw in leads, where you can sit back and relax – unlike other marketing things there’s no cost upfront. If a sale is happened then you have to share the profit with your recruit. It’s the commission basis where you will decide the share range.

We will see in detail in upcoming Free Online Digital Marketing Class.

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